Are you ready to ditch “the gym” experience?
Catalyst is a welcoming community with workouts for Every Body.
We are more than a gym; we are more than just rowing.
Join us to spark a fitness reaction!
How are YOU writing your next fitness chapter?
Let’s do this…
Our shared pursuit of good health and fitness has been flipped on its head these last few years! But here’s the thing: Whoever you are and however you train, there is an open seat for you at Catalyst. Let’s team up to bring the fun, the focus and the friends back to our fitness journey, together. Are you ready? Yeah - YOU GOT THIS!
We believe in the power of
rowing-based fitness. We believe that a welcoming, good-humored workout space helps us all grow - together, and as individuals.
We believe in our own fitness journey so far, and we believe in YOU!
What We Do:
Uniquely rooted in rowing-based fitness, we deliver:
PLUS — Opportunities to compete in virtual & live events; Cross-training programs for your signature sport or event! Every session expertly coached by certified coaches. Every day is an opportunity for you to challenge you!
Why Rowing-Based Fitness?
Rowing is a high-intensity, low-impact workout that targets every major muscle group in your bod.
Catalyst programming is accessible and challenging for every body from brand newbies to highly-trained competitors.
Every workout makes our community
more fast, more fluid and MORE FUN!
My “WHY.”
My first rowing competition was a 2,500-meter indoor sprint in the dark, spartan erg room at the New York Athletic Club at the 1993 “St. Valentine’s Day Massacre”. Yours truly had minimal training, negligible fitness and - less than halfway through the piece - about zero hope or belief in myself. But I also had a teammate at my side calmly coaching me through every single stroke, re-assuring me that I could do this. At the last stroke I was exhausted and humbled, but I was celebrated as an Athlete; I was part of the community. This is just one of rowing’s superpowers: it draws in that one teammate - or now hundreds over the years - who will be by your side through all the challenges, and rewards that life brings your way.
Rowing is not “easy”, but it is tremendously accessible and scalable for the body. Every Body. I started to row at age 19 because the challenge of mastery kept me engaged, interested and able to laugh at myself after a drastic injury at age 15. I plan to row until age 99. I learn more about rowing every day, as rowing fitness constantly challenges you anew, but it also pays you back double - truly! The movements and the community of rowing fitness can hold us up during difficult chapters. Injury, discouragement, depression, aging - these are no match for a good rowing workout. Can one sport - one movement - do all that? You better believe it. For 29 years I have believed in my fitness journey - with all its joys, tears, laughs and donuts!
I believe in rowing fitness and I cannot wait to share it with YOU!
-Coach & Owner, Martha Laugen, MPH - Perpetually paddling in pursuit of donuts…
LET’S ROW!
Welcome to Catalyst Rowing! Click to see what we’re all about!
New to Catalyst? New to Rowing? YOU GOT THIS!
Newcomers are welcome to any class at Catalyst, and we’ll get you rowing strong with all the basics and everything you need to know. To enjoy your first visit on us, click below to enroll or EMAIL US to learn more!
READY TO ACCELERATE, CHANGE? Review our program pricing and schedule, & get in here!
STUDIO UPDATES
COVID-19 Update:
We operate in alignment with Public Health Madison & Dane County and the CDC See our response page, below, for details.
Join Us For Your Next Workout!
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Our Fitness Community
Our Location
535 Half Mile Road
Verona, WI
(Inside Unbroken Strength)
Conveniently accessed via
Bicycle (Military Ridge Trail)
Car (Just off 151)
Foot (from Downtown Verona)
Our Studio
The Catalyst Rowing Studio at Unbroken Strength is a spacious, light-filled, welcoming home for our fitness community. We provide flexible fitness setups, fully scalable workouts, and top of the line equipment for our expertly-coached workouts.
Catalyst is a rowing fitness community where you’re guaranteed a fun,
butt-kicking workout that gets you fit, keeps you smiling. Let’s Row!
Our Fitness Family
Catalyst Rowing is just one member of the fitness fam at 535 Half Mile Road that prioritizes your health and happiness - get to know us all!
Unbroken Strength
Onward Madison